Tuesday, May 29, 2012

I Love The Smell Of E-commerce In The Morning | Online Business ...

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Today is the day you go live with your new web site. This web site will make or break your fledgling e-commerce web site so you need to be sure you are getting what you need from your web hosting firm. The firm you choose is directly responsible for the foundation of your web site. Much like a quality foundation for our homes to be safe, the same can be said of our web site in relation to our web hosting firm of choice.

After reading and reviewing the many different web hosts mission statements and we arrive at the point of making a decision we should keep our needs and the research we have done in mind when creating the criteria for our web hosts of choice. At this point we can decide on the web hosting firm that best suits our needs and go on from there. But when launching an e-commerce web site we need to be sure that our web host can provide us with what we need to conduct business on line.

1. Server Space

The importance of maximum server space cannot be stressed enough. The more content you intend on using on your web pages, the more storage space you will need to store and manage said content. Not to mention the e-mails that will be created to safeguard your many varied customers user and contact information necessary to execute web based transactions. This server space is typically unlimited when you are dealing with a top tier web hosting firm and procuring one of their business class hosting packages for your e-commerce web site applications.

2. Bandwidth Please

An inadequate amount of bandwidth can crush your dreams of e-commerce right out of the box. Insufficient bandwidth will cause slow load times for your web site and its many different pages of inventory. These slow loading times will in many cases contribute to a rise in your competitor?s profit margins. This can be attributed directly to the loss of clientele from a slowed load time and an overall lack luster experience for your valued customers. This can be terribly detrimental to the success of your e-commerce based business ventures and ultimately undermine the overall success of your multifaceted business. Be sure the bandwidth is more than you need to avoid this unfortunate scenario all together.

3. Shopping Carts

With the thought of e-commerce in mind for your new web site then a shopping cart is most assuredly in order. This is a tool intrinsic to providing a safe and secure environment from which they can make transactions between themselves and your web site. Not to mention the added benefit of the inventory tracking tools that come with the Volusion shopping cart for instance. This is ultimately one of the most important attributes of an e-commerce site and therefore must be made available to you via your web host of choice.

4. Emails

Last but not least we come to the importance of hosting with email accounts abounding. You need to be sure the web hosting package you have in mind will offer you the limitless emails necessary to accommodate your ever growing customer base. These emails are intrinsic to helping create an easier and more enjoyable customer interface with your web sites.

Not to mention the fact that these emails can work in tandem with your shopping cart tools to help track and showcase the items specifically sought after by each of your individual clients. Helping to create the optimal web site experience for your clientele, which will in turn lend itself to the future success of your e-commerce business venture.

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